A program designed to generate revenue for restaurants providing healthy meals to students in our community.
We team with local restaurants to generate revenue and provide healthy meals to our local students in need.
If you are interested in making a tax deductible donation to The School Meal Program, click here. Second Alarm Inc. is a 501(c)(3) charitable foundation which provides you a 100% tax-deductible contribution. Please mention The School Meal Program in the message box.
School Meal Program provides 10,000 Meals, Announces Plans to Continue Program Indefinitely
At the beginning of the Covid-19 Pandemic, two problems spurred local couple to act fast. First, our local economies have always been propped up by small, local business owners who have chosen to do business in our communities. There is great concern for the ‘fate’ of small businesses during this pandemic with so much uncertainty of what our next normal is going to look like.
Second, when schools closed, students who rely on the county meal programs were no longer receiving their breakfasts and lunches. This is a big deal for families who struggle to afford the extra meals to feed their children.
These were two issues important to Mike and Cristy Thomas, of Roswell, who came up with a great idea. Mike is a local restaurateur and owner of Mike Thomas Group, a restaurant marketing and consulting agency. His wife Cristy is a kindergarten special needs teacher at Esther Jackson Elementary in Roswell. Combining their skill sets they came up with an idea that addressed two very important concerns. The community would buy a school meal gift card at participating restaurants generating much-needed revenue and feed students without access to school lunches. In just two days after schools shut down, Mike and Cristy launched The School Meals Program.
It was simple, really. Customers buy gift cards from participating restaurants and donate the value to a school meal distribution program. The participating restaurants prepare healthy meals based on the amount of gift cards purchased. Volunteers pick up the meals and distribute them to the students in need. The SMP currently serves eight local schools.
“In the beginning, when we learned students were not going back to school, it was our goal to give meals to students in need until the end of the school year,” explains Mike Thomas, co-founder of the School Meal Program. “I am so proud to say, thanks to the enormous support from our community and our generous restaurant partners, we did it! Come May 22 [the last scheduled day of the 2019-20 school year], we will have generated $50,000 in revenue for our restaurants and 10,000 meals for our students!” says Thomas.
“I was amazed by the outpouring of generosity and although it was our plan originally to finish the end of May, when school was to let out. But because of the requests by restaurants and families, we are very proud to announce the program will continue!” Mike explains how they restructured the program with the restaurant partners. “We knew we had something great but
had to find a way to sustain the program. We needed to give more support to our restaurants and volunteers. The new partnerships we have set up with our restaurants will allow us to make it happen.”
Peach & the Porkchop or call (770) 696-5409
Huh! Natural Foods call (770) 518-7858 (restaurant) / 404-528-0444 (mobile)
Chippers Club or call (470) 282-1892
The Fickle Pickle call (770) 650-9838
Gracious Plenty Bakery & Breakfast call (678) 878-3105)
Big Oak Tavern call (678) 271-0455
Flying Biscuit Cafe – Roswell call (404) 518-2025
From the Earth Brewing Company or call (770) 910-9799
The Restaurant School Meal Program was established on March 13, 2020 to combat the COVID-19 Pandemic and its effect on the restaurant industry. The program does not officially represent the schools or restaurant partners involved. Donations for the program are directed to the restaurant partners. If you would like to make a donation with Second Alarm Inc. a 501(c)(3) charitable foundation which provides you a 100% tax-deductible contribution you can Donate here. Please mention The School Meal Program in the message box.
To learn more about the School Meal Program, email email@example.com